Beyoncé Reportedly Walked Out of a Reebok Business Meeting Due To Lack of Diversity
Beyoncé just scored a major deal with Adidas, but before that other sneaker companies tried hard to partner with her.
The “Irreplaceable” singer recently relaunched her Ivy Park athleisure brand under the Adidas umbrella, and the company will also be releasing her signature sneaker as well as apparel.
But according to ESPN writer Nick DePaula, Beyoncé also met with Under Armour, the Air Jordan people at Nike, and Reebok, but she didn’t like Reebok’s lack of diversity so she left the meeting.
“She had a meeting at Reebok and they had a whole presentation of everything, potential products, how this could all look, and she kind of took a step back and said ‘Is this the team that will be working on my product?’” DePaula told the hosts of ESPN’s “The Jump.” (read more)