Adidas Minority Employees Challenge Top Management at the Brand About Diversity

adidas diversity

Months after an exposé revealed internal behavioral challenges at Nike and mere days since Under Armour faced its own supposed #MeToo moment, the corporate culture at powerhouse athletic brand Adidas is facing scrutiny.

In a letter addressed to newly minted Adidas North America president Zion Armstrong and obtained by FN this week, an employee of the brand purporting to speak on behalf of minorities at the company urged the new leader to “diversify representation” in the firm’s upper ranks, alleging racial and ethnic tensions at the brand. (read more)

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